The Braun BC12W Classic Analogue Alarm Clock is a beautifully minimal timepiece that blends iconic design with reliable performance.
Reflecting Braun’s signature approach to functional design, this alarm clock offers simplicity, clarity, and a calming presence on any bedside table or desk.
With its crisp white casing, contrasting black hour markers, and the distinctive yellow second hand, the BC12W stands out as a refined, modern classic. It offers all the features needed for everyday use, with a quiet, user-friendly operation that stays true to Braun’s legacy of intuitive design.
Key Features:
• Silent Quartz Movement: Enjoy accurate timekeeping with no ticking sounds, perfect for undisturbed rest.
• Minimal Dial Layout: High contrast design for quick and easy readability, day or night.
• Luminous Hands: Subtly glowing tips on the hour and minute hands ensure visibility in low light.
• Snooze & Backlight Function: A discreet push button activates a soft backlight and snooze mode.
• Compact, Lightweight Design: Ideal for small spaces, travel, or minimalist interiors.
• Durable Construction: Built to last with premium materials and Braun’s renowned engineering standards.
Read more on the designer Dieter Rams
MORE DETAILS:
Matt case and dial
Easy to read dial
Iconic yellow second hand
Luminous tipped hands
Quiet precision quartz movement
Snooze and light function
Crescendo beep alarm
Battery Type: AAA (Not Included)
Includes: Clock, instruction manual & 2 year warranty
FEATURES
Material: Plastic
Care: Damp cloth only
Size: 7,5 x 7,5 x 3,5cm
Colour: White
Design: Dieter Rams and Dietrich Lubs
Brand: Braun - Germany
SKU: BC12W
GTIN: 5013348618634